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Corke, S. (1995a, November 01). What's news on newspaper section research?. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/what-s-news-on-newspaper-section-research-
Beeson and Wong (1995a, November 01). Measuring readership of newspaper sections on the UK NRS. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/measuring-readership-of-newspaper-sections-on-the-uk-nrs
Speetzen, R. (1995a, November 01). Beyond recognition scores. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/beyond-recognition-scores
Raimondi, D. (1995a, November 01). New qualitative descriptors of magazines' potentiality to convey efficiently advertising messages. ANA - ESOMAR. Retrieved September 21, 2024, from
Brouwer and Binnendijk (1995a, September 01). Big deal. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/big-deal
Chernozub, O. L. (1995a, September 01). Efficiency of investments into advertising. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/efficiency-of-investments-into-advertising
de Tejada, R. R. (1995a, June 15). Quality of television publicity impacts. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/quality-of-television-publicity-impacts
Brulé and Saporta (1995a, June 15). How car advertising works?. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/how-car-advertising-works-
Koschler and Merz (1995a, June 15). Sport sponsorship in isolation versus its integration into classical advertising. ANA - ESOMAR. Retrieved September 21, 2024, from